Freedom Resolutions

Project Stats:
Increase in qualified leads
+300%
Reduction in cost per lead
-43%
Revenue generated in one year
$7M
Conclusion:
Paragon helped Freedom Debt Resolutions transform their marketing from scattered campaigns into a predictable growth engine a system that keeps learning, improving, and scaling over time.
Client Testimonial
“Paragon completely changed how we generate and manage leads. In one year, we cut our cost per lead nearly in half and tripled volume all while maintaining lead quality. It’s the most predictable growth we’ve ever had.”
Sami A

How Freedom Resolutions Increased Qualified Leads by 300% and Generated $7M in Revenue in One Year

Background
Freedom Resolutions (Florida) helps business owners recover from overwhelming Merchant Cash Advance (MCA) debt. When they partnered with Paragon, their marketing relied on outdated targeting and inconsistent follow-up — which meant performance was unpredictable and lead quality wasn’t scaling the way it needed to.

Paragon rebuilt their entire acquisition system using the Buyer Awareness Framework — aligning every ad, automation, and creative asset into one data-driven engine built to turn cold traffic into booked calls.

Challenges & Goals
Freedom Resolutions needed to:

Modernize targeting and improve lead quality at scale
Eliminate leaks caused by inconsistent follow-up
Lower cost per lead while increasing volume
Build a predictable system that could keep improving over time

Process & Strategy
Paragon rebuilt the acquisition engine end-to-end, focusing on precision targeting, creative testing, automated follow-up, and real-time optimization.

  1. Buyer Awareness Framework Implementation
    Paragon restructured messaging and campaign flow so ads matched prospect intent, built trust faster, and moved leads toward action with less friction.
  2. Integrated Meta + Google Campaign System
    Paragon launched fully integrated Meta and Google campaigns designed to capture demand across multiple platforms while keeping performance measurable and scalable.
  3. Automated Follow-Up + Qualification Systems
    Paragon installed automated follow-ups and qualification infrastructure to ensure leads were handled consistently and quickly — reducing drop-off and increasing conversion into calls.
  4. Creative Testing + Real-Time Optimization
    Paragon continuously tested creative, refined targeting, and optimized performance in real time to drive higher-quality leads while pushing costs down.

Results
Over twelve months, the system produced measurable growth:

+300% increase in qualified leads
-43% reduction in cost per lead
$7M revenue generated in one year

Conclusion
Paragon helped Freedom Resolutions transform scattered campaigns into a predictable growth engine — a system designed to keep learning, improving, and scaling over time.